All About DeLeón Tequila

DeLeón Tequila was launched in 2008 by Brent Hocking. The brand quickly gained a reputation for its ultra-premium quality and distinct, luxurious packaging. In 2013, DeLeón was acquired by Sean "Diddy" Combs and global spirits company Diageo, which helped elevate the brand's profile and market presence. However, as of 2024, Diageo has taken total ownership of the brand. The tequila is produced in the highlands of Jalisco, Mexico, known for its fertile volcanic soil ideal for growing blue weber agave. Learn more about this brand with Uncork It! located at 393 East Illinois Street, Chicago, IL 60611. 

DeLeón Tequila is produced in a region renowned for its optimal agave-growing conditions. The brand emphasizes traditional distillation methods combined with modern luxury, resulting in a product that appeals to both connoisseurs and luxury consumers. DeLeón Tequila uses 100% blue weber agave, harvested at peak ripeness. The agave is slow-roasted in traditional brick ovens for 72 hours, and the juice is fermented in open-air wooden tanks. The tequila is distilled twice in small copper pot stills, ensuring the highest quality.

DeLeón Tequila Blanco emphasizes purity and quality, showcasing the unadulterated flavors of blue weber agave. Crafted with meticulous care, it offers a smooth and clean tasting experience.

DeLeón Tequila Reposado offers a rich, robust flavor profile with prominent notes of honey, vanilla, and caramel. Aged for eight months in American oak barrels, it delivers a smooth, complex finish with hints of dried fruit and spice.

DeLeón Tequila Añejo is known for its deep, rich flavors developed through 18 months of aging in American oak barrels. It offers a sophisticated and smooth tasting experience, perfect for connoisseurs.

DeLeón Tequila has garnered high praise from both experts and consumers for its exceptional quality and luxurious appeal. Spirits critics consistently rate DeLeón Tequila highly, applauding its meticulous production methods and the sophisticated flavors that result from these processes. DeLeón Reposado, in particular, has been celebrated for its rich, robust profile, earning a Gold Medal at the San Francisco World Spirits Competition. DeLeón Blanco is also well-regarded for its crisp, clean taste that highlights the pure essence of blue weber agave, gaining a Silver Medal at the International Wine & Spirit Competition.

Consumers echo these positive reviews, often highlighting the smoothness and premium feel of DeLeón Tequila. On popular retail sites, DeLeón Reposado and Blanco consistently receive average ratings of 4.5 out of 5 stars. Reviewers appreciate the complex flavor profiles and the refined finish that each expression offers. Many consumers note that DeLeón Tequila stands out in the crowded market for its superior craftsmanship and the luxurious experience it provides, whether enjoyed neat, on the rocks, or in a crafted cocktail.

Enjoying DeLeón Tequila is a refined experience that can be tailored to your preferences, whether you're sipping it neat, on the rocks, or in a cocktail.

For a pure and unadulterated tasting experience, enjoy DeLeón Tequila neat. Pour a small amount into a glass and take a moment to appreciate its rich aromas by gently swirling the glass and inhaling deeply. Take small sips, allowing the tequila to coat your palate, and savor the complex flavors and smooth finish.

If you prefer a slightly chilled and diluted option, serve DeLeón Tequila on the rocks. The ice will gradually mellow the spirit, making it a refreshing choice, especially on a warm day. This method also allows you to enjoy the evolving flavor profile as the ice slowly melts.

For a creative twist, use DeLeón Tequila as the base for premium cocktails. The Blanco is perfect for classic margaritas, offering a crisp, clean foundation, while the Reposado adds depth and complexity to drinks like the Tequila Sunrise or Old Fashioned. The Añejo, with its rich and robust profile, is excellent for sipping but can also elevate more sophisticated cocktails. Experimenting with different mixers and garnishes can highlight the unique characteristics of each DeLeón expression, providing a luxurious and versatile drinking experience.

DeLeón Tequila is available at premium liquor stores, upscale bars, and specialty retailers both online and offline. For those in Chicago, visit Uncork It! at 393 East Illinois Street, or call (312) 321-9400. More details at https://uncorkitchicago.com/.